The 8 Steps For Planning a Successful Email Marketing Campaign

Windows Techno recently featured Kerika an article on the 8 Steps for Planning an Email Marketing Campaign.  The steps:

  1. Choose a Task Management Tool. (Yes, Kerika was their #1 choice!)
  2. Set your Goals
  3. Choose your Audience
  4. Create a Compelling Subject Line
  5. Write Engaging Content
  6. Include a clear Call To Action
  7. Optimize your emails for Mobile
  8. Include A/B Testing

Check out the article.