Google Apps Bizarro World

Google Apps has created a Bizarro World for some of its premium customers, and in the process is doing really bad things to its ecosystem of independent software vendors (ISVs) like Kerika.

Two questions come to mind:

  1. Do they know?
  2. Do they care?

First, an explanation of how this Bizarro World came about…

Google Apps has a lot of free users — anyone with a Gmail or YouTube account, for example — but they also have several million business users who pay around $5 per user, per month, to get “Google Apps for Business” (which is also variously rebranded as Google Apps for Government/Education/Nonprofits…)

It used to be that any Google user could easily try out an app like Kerika that uses a Google ID for sign-in, and Google Drive to store files.

This was a pretty good arrangement, and among other things it encouraged ISVs to integrate with Google Apps — which helped Google in it’s “all your base are belong to us” goal of world domination.

Last year, however, they made a significant change: premium users of Google Apps can now only try out new apps like Kerika if their Google Apps Admin permits it.

In other words, no more experimentation, exploration, discovery…

Instead, we have the quite deliberate creation of a bureaucratic bottleneck (justified by the always useful umbrella excuse of “this is better security”?) where every user in every organization that wants to try out Kerika must first find out who their Google Apps Admin is — which is no easy task, if your organization consists of several tens of thousands of employees! — and then get them to approve the use of Kerika by everyone within the organization.

This is simple enough if your organization is small — you can easily contact your Google Apps Admin — but what happens if, say, you work in a university with 30,000 other people in that Google domain?

We have been finding out the hard way that Bizarro World hurts: the Google Apps Admin at one university has been working for over 6 months to reconcile Google’s demands with the university’s own policies.

Because…

  • Only the Google Apps Admin can approve use of Kerika.
  • The university prohibits system administrators from entering into any agreements — all licenses and agreements can be accepted only by the Purchasing Department.
  • No one in the Purchasing Dept is a Google Apps Admin, since this is an IT function that has nothing to do with purchasing.

It’s a perfect Catch-22

Google’s message to its premium users

So, back to our original two questions:

Does Google know this is happening? Yes, they know.

It actually affects two large universities right now that are interested in trying out Kerika — each university has a population of about 30,000 people, so, yes, Google does know this is a problem.

And, we have

Does Google care? Apparently not.

The Google Apps Admins at these universities cannot get any kind of help from Google, and we at Kerika have directly brought this to the Google folks and not heard anything either.

Welcome to Bizarro World.